CAMPAIGNS
The AA Driving School Campaign 2016
The AA Marketing CEO | adam&eveDDB
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In November 2016, As part of our module assignment. In collaborated with the AA marketing team. Under the supervision of adam&eveDDB art director we created a campaign to introduce and promote the new AA driving school app. The Beta version was praised by the industry professionals.
For our effort in this project. My team was awarded an honorary certificate of excellence from adam&eveDDB.
Museum of Brands & Packaging Promotional Campaign 2017
Museum of Brand & Packaging | Cision
As part of our ongoing agency module. My team ProYou was assigned to create a partnership with Museum of Brands & Packaging to create a promotional campaign raising awareness towards the museum and its offerings. During this campaign, we used world leading influencer search engine Cision Gorkana. For this campaign, my team was awarded as the most creative.
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Joe Cox Foundation Rebranding Campaign 2018
Joe Cox Foundation | Cision
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Our final task as the ProYou team for the agency module. Was to re brand and promote the Jox Cox foundation. For this campaign, my team created a youtube contest to raise awareness towards the foundation. We also made recommendations on new logo and website layout for the foundation.
UNIfy Promotions Launch Campaign 2018
UWL Student Union | UNIfy Promotions
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For my final university project. I created an entertainment promotion brand Called UNIfy Promotions. I created a promotional campaign to promote this brand. As part of this effort. I created website, social media pages and also conducted qualitative and quantitative research.